A Dallas–Fort Worth brokerage paid Buildout monthly, plus extras per brochure and retailer map, for a platform it couldn't change. We replaced it in five weeks. They own it.
A monthly subscription for the platform, upcharges for the collateral, and the client list sitting in Buildout's database rather than Crest's.
Step 02
Approach
One codebase, two applications — a public listing site and a broker admin — that between them absorb the subscription and every paid extra on top of it.
Step 03
Launch
In production, off Buildout.
Step 04
Ownership
Crest owns the code, the database, and every client relationship running through it.
Before and after
What broke. What replaced it.
Flip the switch to see what changed.
A monthly subscription for a platform they could not change.
A codebase Crest owns outright — every screen theirs to alter, no renewal.
Brochures billed per property, locked to Buildout's template.
An engine that prints Crest's own design, unlimited, in seconds.
Every enquiry landed in Buildout's database, not Crest's.
A CRM in their own Postgres — the client list is the asset.
Retailer maps commissioned per property; demographics a separate data spend.
Both generated in-platform, free, straight off the listing record.